Charts

Trial Conversion

Learn what the Trial Conversion chart measures and when to use it.

Trial Conversion chart

What it shows

Trial Conversion shows the percentage of trials that converted to paid subscriptions.

How to use it

Use this chart to understand trial quality and renewal behavior. It helps you see whether trial starts are leading to paid outcomes after the trial period ends.

Good to know

When trial conversion moves, check the trial length, offer type, onboarding experience, cancellation behavior, and product usage during the trial window.

How is this guide?

On this page